VAT on Pilates: Tax judges refuse to bend rules

 

Pilates Rehab Road to Recovery Image

VAT on Pilates in the UK

www.pilatesrehab.co.uk

As a provider of Pilates services in the UK and in Barcelona, Spain, it is essential for me to stay up-to-date with rulings about taxation.

The industry has been waiting for a ruling, and this week that ruling was delivered.

The ruling this week by Tax Judges in the UK means that Pilates will contain to not qualify for VAT exemption.

You must register for VAT if you go over, or you know that you will go over the threshold of £81,000 in a 12-month period.

Some services in the UK are exempt from VAT, but Pilates is not.

If you’re a VAT registered business then you are essentially an unpaid tax collector. You have to add VAT at the appropriate rate to everything you sell (usually at 20%). This additional income isn’t yours – you’re collecting it on behalf of HMRC (HM Revenue & Customs). Every 3 months you need to pay over the VAT you’ve collected to HMRC. There are pros and cons about being registered for VAT. As the Pilates industry mainly deals with clients who are not VAT registered themselves, there are not as many benefits as other business may get.

If your PIlates business is based outside of the UK then VAT will not apply.

You can read more about the ruling by clicking on the link below. The Times is a subscription website.  I will post more details of the ruling as soon as I can.

http://www.thetimes.co.uk/tto/money/tax/article4278607.ece

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises retreats, fitness holidays and sports holidays in Barcelona. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.

 

 

Lucy Liu: Life balance with Pilates and meditation

Chris Hunt BLog Lucy Liu Pilateswww.chrishuntwellness.com

Lucy Liu: Good life balance with Pilates, meditation and diet

Over the weekend, as usual I was reading the Sunday Papers to see what is new in the world (I read the tablet edition during the week but on a Sunday I still go old-school with the printed edition). I read an article about Lucy Liu. I’m sure we all know Lucy, the actress and director. There are lots of articles about celebrities and I know that many of us do not find what celebrities get up to all that interesting. So why am I bothering to write today about Lucy Lui?

The reason is simple. I’ve read before about her philosophy on life and health, and this article further confirmed to me that she does know a thing or two about what she is talking (even if she is trying to promote a new book), and her philosophy has, in my opinion, a good balance.

About her training routine, Lucy says “I mix Spinning, running and Pilates. Pilates is great for posture. When you first do Pilates, you don’t feel anything and don’t know that anything is happening. As you continue, it really strengthens from the inside out. I like using a reformer…. the counterweight keeps me engaged.”

The things that people say about Pilates make me smile sometimes, but some of the things that Lucy say are close to the mark. So she has a good mixture of cross-training underpinned by her Pilates practise. Of course I like this, but I also like her newfound interest in meditation. This began when Deepak Chopra wrote an introduction to an art book she wrote. He asked her if she wanted to learn meditation from him. She not surprisingly said, “Absolutely.”

The advice he gave her was “Get in a comfortable seated position. The most important thing is not to judge your meditation.” This is one of basic principles of mindfulness meditation, no judging. Just accept your thoughts and your situation. This is the way that I teach Pilates EVO; awareness without judgement. Self-judgement or how we view ourselves tends to be negative for most people and this can erode self-esteem and be self-defeating. It is therefore very important in many aspects of our lives that we practise acceptance without judgement. I recently wrote in my article “Cindy Crawford: Pilates and self-image” about this topic as it is very important for many people to understand. If you have time and you are interested in this topic then please read that article. I also teach about NLP in my Pilates EVO course which in my experience is a great way for people to improve their self-image. I will be writing more about NLP soon.

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises retreats, fitness holidays and sports holidays in Barcelona. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.

Pilates, Spinning and Zumba just fads? Bodyweight training is the future…


Barcelona Bienestar TRX Training

Pilates, Spinning and Zumba just fads? Bodyweight training is the future…

www.barcelonabienestar.com

The title of my article today may come as a shock to some of us. But in its ninth year, the American College of Sports Medicine’s (ACSM) annual worldwide survey of fitness trends for 2015 has been published, and according to FitPro, it’s not good news for Pilates, spinning or especailly Zumba!

First things first, who is Fit Pro? Well, by their own admission, Fit Pro is “is the largest professional association of fitness leaders in the world and a global front-runner in fitness development.” They also offer a range of educational programs that they are not at all shy in promoting at every opportunity, so to say they their opinion is independent is not always quite true.

Back to the survey. The ACSM survey attempts to give “key insights to help fitness professionals determine which factors are causing particular fitness trends to increase or decrease in popularity”.
So what are the results? The survey says that “High-intensity interval training took over the number one spot in 2014, previously held by educated, certified and experienced fitness professionals, which was in that position since 2008 and now appears at number three. However, bodyweight training has now taken the number one spot for 2015.”

Fitpro say that “Bodyweight training was first in the spotlight when it was highlighted in the trends survey in 2013 at number three. The reason behind its slow climb to popularity is due to it only becoming a defined trend within gyms in the last couple of years. However, despite finally only reaching the top spot in 2015, individuals have used their bodyweight for centuries as a form of resistance training. This method of training appears an inexpensive option for gyms due to minimal equipment use – the supposed limitations of the push-up and pull-up certainly appear to be a belief of the past. So, take note, bodyweight training is a trend to watch for the future”.

For those who are not so familiar with the term “bodyweight” (of course if you believe this study then in 2015 you soon will be…), it simply means using your own weight for the resistance to movement. You know, like many Pilates exercises do. The advantage is obviously that at the basic level you do not need any equipment, although at more advanced levels weights are a definite help. Some of the exercises can require more flexibility and balance to perform repetitions when compared to pure weight lifting.

One of main drawbacks is of course that if you are only using you own bodyweight, you can only ever lift your own weight. Whilst for many people this is more than enough, for some it makes it difficult to reach a required level of intensity, although it is possible to progress from bilateral to unilateral movements.

For all these reasons I have used bodyweight exercises primarily with new clients on their sport and fitness holidays in Barcelona to enable them to gain a degree of strength and confidence before progressing. I have been teaching with weighted vests and TRX for many years, and they are one of my preferred methods of training myself. So I am not disagreeing with the survey on this point.

The Fitpro article goes on to say that “Bodyweight exercises can also be modified to decrease the intensity. For instance, a practitioner unable to perform a single push-up may perform them with the knees on the ground….” Sounds like a familiar way to do a push-up?

But I digress a little. Back to this fad called Pilates. The ACSM Survey seeks to provide “a detailed study of specific trends that have appeared dominant for many years in the industry but have now dropped off the top trends list”. Fitpro uses the example of Zumba. Zumba was recorded at number nine in 2012 but dropped to number 28 in 2014 and number 34 in the 2015 list. To paraphrase (or parrot-phrase) Iago who famously said in the Disney film Aladdin, I think I might die of not-surprise.

The survey goes on to say that Pilates, indoor cycling, stability ball and balance training “failed to appear on the list of top 20 trends in the health and fitness industry”, which FitPro concludes supports the theory that these were fads and not trends. And there we have those words from the very “mouth” of Fit Pro!

The survey summary actually says:

“Consistent with the previous nine ACSM worldwide surveys, some new trends from last year were embraced (e.g., body weight training and high-intensity interval training), others were once again supported (e.g., educated and certified health fitness professionals), and still others failed to make the top 20 trends (Pilates, indoor cycling, stability ball, mixed martial arts, online training, pregnancy/postnatal classes, water workouts, unmonitored fitness facilities, medicine ball slamming, and Bowka). Trends have been defined as a general development that takes some time, and then stays for a period (usually described as a behaviour change), whereas a fad comes and goes. In the top 10 fitness trends for 2015, all have been on the list in previous years. Taking over the top spot from high-intensity interval training is body weight training. It will be very interesting to watch body weight training and high-intensity interval training during the next year to see if these are truly trends or fads. Pilates, indoor cycling, balance training, and use of the stability ball continue to exist in the health and fitness industry but with not as much popularity according to the ACSM trends survey.”

If we use the definition of a fad as something that comes and goes, and as Pilates is not in the top 20 trends this year, then FitPro put two and two together and got fad, opps I mean five.

The survey itself only had 3,403 respondents in total, so it represents a very small sample. It was suggested that the “persistent, sluggish economy has influenced the results of this survey”. After all, bodyweight exercises are very cheap for gyms to run.

The survey respondents took the view that “indoor cycling and Zumba have run their course”. High-intensity interval training (HIIT) was recorded at number two in the survey, but survey respondents did raise concern over high injury levels when carrying out a short, intensive burst of exercise (Les Mills please take note).

Strength training continues to be popular within the fitness industry (but rarely do I see it being performed correctly). “It is not uncommon at all for cardiovascular and pulmonary rehabilitation or metabolic disease management programmes to include weight training in the exercise programmes for patients,” says the survey. Personal training has remained in the top 10 since the survey began, and exercise and weight loss has continued to be a trend.

One interesting point is that yoga has apparently increased in popularity jumping to number seven in the 2015 trends list. I think this is a passing fad (a couple of thousand year’s long fad that is…) Bikram is helping with this surge (you might want to read my article Hot Pilates and yoga: Just a lot of hot air? for my opinion on hot yoga and hot Pilates).

The population is living longer, and therefore requires ever more mobility and strength in later years. Surely Pilates is the perfect vehicle to deliver this need? And Pilates will also remain relevant to younger people and sportsmen and women as if has done for many years. For these reasons I take the Study (and especially Fit Pro’s reporting of it) with a large pinch of salt. It is one thing to report on what is actually going on out there (and everything I see suggests that Pilates is gaining in popularity) and another thing completely to be trying to influence the industry.

But what is your opinion?

By the way, if you want to read the full report, you can click on this link. ACSM 2015 Fitness Trends Full Report

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises retreats, fitness holidays and sports holidays in Barcelona. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.

 

2015 ACSM Worldwide Survey of Fitness Trends


Barcelona Bienestar TRX Training 2015 ACSM Worldwide Survey of Fitness Trends 

www.barcelonabienestar.com

INTRODUCTION
The annual survey is now in its ninth consecutive year, and this year with some not so very surprising results.

High-intensity interval training took over the no. 1 spot in 2014 previously held by educated, certified, and experienced fitness professionals, which was in that position since 2008 and now appears at no. 3. But body weight training took over the no. 1 spot for 2015. The 2015 ACSM Worldwide Survey of Fitness Trends continues to support previous trends and also reinforced the deletion of four trends that had appeared to be strong for several years but now have dropped off the list. Zumba®, which first appeared in the top 10 (no. 9) in 2012, fell to no. 13 in 2013, dropped off the list of top 20 last year, and dropped further down the list in 2015 (no. 28 in 2014 and no. 34 in 2015). Pilates, indoor cycling, stability ball, and balance training again failed to appear on the list of top 20 trends in the health and fitness industry, which supports the theory that these were fads and not trends.

Some of the survey respondents still argue that the persistent sluggish economy has influenced the results of this survey and that training programs requiring expensive equipment or technical instruction are not supported because of the increased cost. Still others argue that Zumba®, indoor cycling, and Pilates have run their useful course. The results of this annual survey may help the health and fitness industry make some very important investment decisions for future growth and development. Important business decisions should be based on emerging trends embraced by health fitness professionals and not the latest exercise innovation marketed during late-night television or the next hottest celebrity endorsing a product. To see a video summary, click here: http://links.lww.com/FIT/A18.
During the last 8 years, the editors of ACSM’s Health & Fitness Journal® have disseminated this electronic survey to thousands of professionals worldwide to determine health and fitness trends. The survey in this issue of the Journal helps to guide health fitness programming efforts for 2015. The first survey (1), conducted in 2006 (for predictions in 2007), developed a systematic way to predict health and fitness trends, and surveys have been done annually since that time (2–8) using the same methodology. As this was a survey of trends, respondents were asked to first make the very important distinction between a “fad” and a “trend.”
These annual surveys of health fitness trends in the commercial (usually for-profit companies), clinical (including medical fitness programs), community (not-for-profit), and corporate divisions of the industry continue to confirm previously identified trends. Some of the trends first identified for 2007 have stayed at the top of the list since the first survey was published, whereas other new trends appear to be emerging for 2015, and still others have dropped out of the top 20. Future surveys will either confirm these as new trends or they will fall short of making an enduring impact on the health fitness industry and drop out of the survey as a trend, as did Zumba® last year. Dropping out of the survey may indicate that what was once perceived to be a trend actually was a fad (note that stability ball, indoor cycling, and Pilates have yet to reemerge as a trend).

One developing trend (body weight training) from last year’s survey was affirmed again for 2015, as was high-intensity interval training.
The ACSM survey makes no attempt to evaluate equipment, gym apparatus, hardware, software, tools, or other exercise machines that may appear in clubs or recreation centers or show up during late-night television infomercials, often seen during the winter holidays or the week before and a few weeks into the New Year.

The survey has been designed to confirm or to introduce new trends (not fads) that have a perceived impact on the industry according to the international respondents. By using this survey construct, some of the trends identified in earlier surveys would quite naturally appear for several years. Likewise, fads may appear but predictably will drop off the list in subsequent years. The potential market impact of new equipment, exercise device, or program is not evaluated by this annual survey. The type of information provided in this survey is left entirely up to the readers to determine if it fits into their own business models and how to best use the information for possible market expansion. It is equally as important for the health and fitness industry to pay close attention to not only those trends appearing for the first time but also those that do not appear (e.g., Zumba® and other dance workouts, indoor cycling, and Pilates).
The potential benefit to commercial health clubs (those that are for-profit) is the establishment (or maybe the justification) of new markets, which could result in a potential for increased and more sustainable revenue. Community-based programs (typically not-for-profit) can use the results to continue to justify an investment in their own markets by providing expanded programs serving families and children. Corporate wellness programs and medical fitness centers may find these results useful through an increased service to their members and to their patients. The health and fitness industry should apply this information to its own unique settings.
Trend: “a general development or change in a situation or in the way that people are behaving“ ( http://dictionary.cambridge.org).

Using this working definition, it is predictable to see the same trends appearing for multiple years in a “trends survey.“
Fad: “a fashion that is taken up with great enthusiasm for a brief period” ( http://dictionary.reference.com).
THE SURVEY
There were 39 possible trends in the 2015 survey. The top 25 trends from previous years were included in the survey, as were some potentially emerging trends identified by the staff and editors of ACSM’s Health & Fitness Journal®. To establish equity, the editors represent all four sectors of the health fitness industry (corporate, clinical, community, commercial), as well as academia. In the survey, potential trends were identified first. Then, a short explanation was written to offer the respondent a few details without inconveniencing them with too much reading, analysis, or interpretation. The survey was designed to be completed in 15 minutes or less. As an incentive to complete the survey, the editors made available nine ACSM books published by Wolters Kluwer/Lippincott Williams & Wilkins and Human Kinetics and a $100 MasterCard® gift card. These incentives helped increase participation in the survey.

The 39 potential items on the survey were constructed using a Likert-type scale ranging from a low score of 1 (least likely to be a trend) to a high score of 10 (most likely to be a trend). After each scoring opportunity, space was allowed for the respondent to add comments. At the conclusion of the survey, additional space was left for the respondent to include comments or potential fitness trends left off the list to be considered for future surveys. The next step was to send the survey electronically to a defined list of health and fitness professionals. Using Survey Monkey ( www.surveymonkey.com), the online survey was sent to 28,426 health fitness professionals. This list included all currently certified ACSM Certified Personal Trainers®, ACSM Group Exercise InstructorsSM, ACSM Health Fitness SpecialistsSM, ACSM Clinical Exercise SpecialistsSM, ACSM Registered Clinical Exercise Physiologists®, ACSM Health/Fitness Directors®, ACSM Program DirectorsSM, ACSM Alliance members, ACSM’s Health & Fitness Journal® nonmember subscribers, ACSM’s Health & Fitness Journal® Editorial Board, and ACSM’s Health & Fitness Journal® Associate Editors. In addition, it was posted on ACSM’s Health & Fitness Journal® Web site, tweets were placed on Twitter, and it was posted on Facebook.

After 3 weeks and 2 additional notices, 3,403 responses were received, which represents an excellent return rate of 12%, which is very similar to previous surveys. Responses were received from just about every continent and included the countries of Barbados, Brazil, Brunei, Costa Rica, Ecuador, Greece, Hong Kong, Ireland, Korea, Kuwait, Lebanon, Maldives, Mauritius, Mexico, Netherlands, New Zealand, Oman, Peru, Portugal, Spain, Thailand, United Arab Emirates, United States, and United Kingdom. Demographics of the survey respondents included 67% females across a wide variability in ages (Figure 1), nearly half (45%) having more than 10 years of experience in the industry (Figure 2), and 21% with more than 20 years of experience. Almost 30% of the survey respondents earned an annual salary of more than $50,000, which included 5% who earned more than $100,000 a year (Figure 3). Respondents were asked to identify their occupations (Table 1), with 23.8% indicating that they were full-time or part-time personal trainers.

SURVEY RESULTS
The first step in the analysis was to collate the responses and then to rank order them from highest (most popular trend) to lowest (least popular trend). Only the top 20 for 2015 are described in this report. After rank ordering the responses, four internationally recognized experts representing all sectors in the health and fitness industry commented on the findings. Their analysis and commentary are included at the end of this report. For a comparison of the top 10 trends from the past 8 years’ surveys (1–8), please see the comprehensive comparison table online (available at http://links.lww.com/FIT/A17).

The same top trends identified in 2008 to 2012 appeared as top trends for 2013, just in a different order, with educated, certified, and experienced fitness professionals maintaining the no. 1 spot; fitness programs for older adults dropping to no. 6; and strength training remaining at no. 2. Introduced for 2013 for the first time was body weight training, which landed at no. 1 in this year’s survey. The 2015 survey (Table 2) seems to reinforce the findings of previous years, which was expected when tracking trends and not fads. Remaining out of the top 20 trends for 2015 were Zumba®, Pilates, and indoor cycling. There were no new top 20 trends identified for 2015.

1. Body weight training. Appearing for the first time in the trends survey in 2013 (at no. 3) was body weight training, and it has taken over the top spot from last year’s first-time entry high-intensity interval training. Body weight training did not appear as an option before 2013 because it only became popular (as a defined trend) in gyms around the world during the last couple of years. This is not to say that body weight training had not been used previously; in fact, people have been using their own body weight for centuries as a form of resistance training. But new packaging particularly by commercial clubs has now made it popular in all kinds of gyms. Typical body weight training programs use minimal equipment, which makes it a very inexpensive way to exercise effectively. Most people think of body weight training as being limited to push-ups and pull-ups, but it can be much more than that. As the no. 2 position in the survey suggested last year, body weight training is a trend to watch for the future.

2. High-intensity interval training. Falling from the top spot in last year’s survey, high-intensity interval training typically involves short bursts of high-intensity exercise followed by a short period of rest or recovery and typically takes less than 30 minutes to perform (although it is not uncommon for these programs to be much longer in duration). Although being offered as a possible trend in previous surveys but not making the top 20, high-intensity interval training was no. 1 in the survey for 2014 despite the warnings of many survey respondents about the potential dangers. Many of the comments claimed that clients liked this kind of program for a short time then were looking for something else while others warned that it was very popular but were concerned with a potentially high injury rate. Others working with clinical populations said that they would like to try it with their patients but would substitute high intensity with moderate intensity. Despite the warnings by some health and fitness professionals of potentially increased injury rates using high-intensity interval training, this form of exercise has become popular in gyms all over the world.

3. Educated, certified, and experienced fitness professionals. Falling to no. 3 last year and maintaining that position this year, this is a trend that continues now that there are accreditations offered by national third-party accrediting organizations for health and fitness and clinical exercise program professionals. There continues to be exponential growth of educational programs at community colleges and colleges and universities that have become accredited by the Commission on Accreditation of Allied Health Education Programs (CAAHEP; www.caahep.org) through the Committee on Accreditation for the Exercise Sciences (CoAES; www.coaes.org) and more certification programs accredited by the National Commission for Certifying Agencies (NCCA; www.credentialingexcellence.org/NCCA). The U.S. Department of Labor Bureau of Labor Statistics predicts “…employment of fitness trainers and instructors is expected to grow by 24% from 2010 to 2020” ( http://www.bls.gov/oco/ocos296.htm, cited on July 20, 2014). As the economy continues to grow and as the market for fitness professionals becomes even more crowded and more competitive, interest in some degree of regulation either from within the industry or from external sources (i.e., government) seems to be expanding. CAAHEP and NCCA are both third-party accrediting agencies; CAAHEP for academic programs and NCCA for certification programs. In 2007, CAAHEP added a Personal Fitness Trainer accreditation for certificate (1 year) and associate (2 years) degree programs. The accreditation for the academic training of the Personal Fitness Trainer joined academic program accreditation for Exercise Science (baccalaureate) and Exercise Physiology (graduate programs in either applied exercise physiology or clinical exercise physiology). Recently, the not-for-profit Coalition for the Registration of Exercise Professionals (CREP) was created by organizations that offer NCCA-accredited exercise certifications. CREP maintains the U.S. Registry of Exercise Professionals, which is recognized internationally. For more information, contact info@usreps.org.

4. Strength training. Strength training remains popular in all sectors of the health and fitness industry and for many different kinds of clients. Strength training dropped to no. 4 in last year’s survey and maintains that position for 2015 after being at the no. 2 position for 2 years but has been a strong trend since the first year of this survey. Many younger clients of both community-based programs and commercial clubs train exclusively using weights. Today, however, there are many other individuals (men and women, young and old, children, and patients with a stable chronic disease) whose main focus is on using weight training to improve or maintain strength. Many contemporary health and fitness professionals incorporate some form of strength training into a comprehensive exercise routine for their clients and for their patients. It is not uncommon at all for cardiovascular and pulmonary rehabilitation or metabolic disease management programs to include weight training in the exercise programs for patients.

5. Personal training. As more professional personal trainers are educated and become certified (see trend no. 3), they are increasingly more accessible in all sectors of the health and fitness industry. Personal training has been in the top 10 of this survey for the past 9 years. Attention has been paid recently to the education (through third-party accreditation of CAAHEP) and certification (through third-party accreditation by NCCA) of personal trainers. Legislation has been introduced to license personal trainers in a number of states and the District of Columbia (California, New Jersey, Massachusetts, Georgia, and several others), none of which has yet passed. Although there have been some minor variations of personal training (e.g., small groups as opposed to one-on-one), respondents to this survey believe that personal trainers will continue to be an important part of the professional staff of health and fitness centers. Personal trainers are employed by community-based programs, in commercial settings, in corporate wellness programs, and in medical fitness programs or are self-employed and work independently.

6. Exercise and weight loss. The combination of exercise and weight loss is a trend toward incorporating weight loss programs that emphasize caloric restriction with a sensible exercise program. Exercise in weight loss programs has been a trend since the survey began. In 2009, exercise and weight loss ranked no. 18, moving to no. 12 in 2010, no. 7 in 2011, no. 4 in 2012, and the no. 5 spot in 2013. In 2014, this trend was ranked no. 6. Organizations, particularly those that are for-profit and are in the business of providing weight loss programs, will continue to incorporate regular exercise as well as caloric restriction for weight control according to the 2015 survey. The combination of exercise and diet is essential for weight loss maintenance and can improve compliance to caloric restriction diets and in particular weight loss programs. Most of the well-publicized diet plans incorporate exercise in addition to the daily routine of providing prepared meals to their clients.

7. Yoga. Moving up the list for 2015 is Yoga after occupying the no. 10 spot last year. Yoga appeared in the top 10 in this survey in 2008, fell out of the top 20 in 2009, but seemed to make a comeback in the 2010 (no. 14) and 2011 surveys (no. 11). In 2012, Yoga was no. 11 on the list, falling to no. 14 in 2013. Yoga comes in a variety of forms including Power Yoga, Yogalates, and Bikram Yoga (the one done in hot and humid environments). Other forms of Yoga include Iyengar Yoga, Ashtanga, Vinyasa Yoga, Kripalu Yoga, Anuara Yoga, Kundalini Yoga, and Sivananda Yoga. Instructional tapes and books are abundant, as are the growing numbers of certifications for the many Yoga formats. Yoga seems to reinvent and refresh itself every year, making it a more attractive form of exercise.

8. Fitness programs for older adults. Health and fitness professionals can take advantage of this growing market by providing age-appropriate and safe exercise programs for the aging sector of the population. The highly active older adult (the athletic old) can be targeted by commercial and community-based organizations to participate in more rigorous exercise programs, including strength training and team sports. Even the frail elderly can improve their balance and ability to perform activities of daily living when provided appropriate functional fitness activities. It is assumed that people who are retired not only have greater sums of discretionary money but also have a tendency to spend it more wisely and may have more time to engage in an exercise program. Health and fitness professionals should consider developing fitness programs for people of retirement age and fill the time during the day when most gyms are underutilized (typically between 9:00 and 11:00 A.M. and 2:00 and 4:00 P.M.). The concern for the health of aging adults has been consistently at the top of this survey, and this year is no different. The baby boom generation has now aged into retirement, and because they may have more discretionary money than their younger counterparts, fitness clubs should capitalize on this exponentially growing market. Fitness programs for older adults will remain a strong trend for 2015.

9. Functional fitness. Replicating actual physical activities someone might do as a function of his or her daily routine, functional fitness is defined as using strength training to improve balance, coordination, force, power, and endurance to enhance someone’s ability to perform activities of daily living. Functional fitness first appeared on the survey in the no. 4 position in 2007 but fell to no. 8 in 2008 and no. 11 in 2009. It reappeared in the top 10 for 2010 at no. 7 and in 2011 as no. 9. In 2012, functional fitness was no. 10 and, in 2013, it was no. 8. Last year, this trend was no. 8. Some of the survey respondents said that they typically pair functional fitness with fitness programs for older adults (see trend no. 8) depending on the needs of the client. Functional fitness also is used in clinical programs to replicate activities done around the home.

10. Group personal training. Group personal training will continue to be a popular trend in 2015. The personal trainer can continue to provide the personal service clients expect but now in a small group typically of two to four, offering potentially deep discounts to each member of the group and creating an incentive for clients to put small groups together. In 2007, group personal training was no. 19 on the list. In 2008, it rose slightly to no. 15 but dropped again in 2009 to no. 19 and improved to no. 10 in 2010. In 2011, group personal training was no. 14 on the survey, no. 8 in 2012, no. 10 in 2013, and no. 9 in 2014. In these continuing challenging economic times when actual personal income may be decreasing (and almost certainly discretionary spending), personal trainers are being more creative in the way they package personal training sessions and how they market themselves. Training two or three people at the same time in a small group seems to make good economic sense for both the trainer and the client.

11. Worksite health promotion. Designed to improve the health and well-being of employees, this is a trend for a range of programs and services that evaluate health, health care costs, and worker productivity. Once a need is determined, worksite health promotion professionals build programs based on greatest need. Many of these programs are housed physically within the company or corporation campus, whereas other programs contract with independent commercial or community-based programs. Within the context of health care reform in the United States and rising health care costs, health promotion programs may take on additional importance in the future.

12. Outdoor activities. Outdoor activities often include hiking, canoeing, kayaking, and games or sports. Outdoor activities also can include high-adventure programs such as overnight camping trips. This recent trend for health and fitness professionals to offer more outdoor activities for their clients began in 2010. In that year, outdoor activities ranked no. 25 in the annual survey and, in 2011, it ranked no. 27. In 2012, outdoor activities ranked no. 14 and, in 2013, outdoor activities ranked no. 13 and, in 2014, it was no. 14. Outdoor activities can be done with family and friends, with a group, or by yourself. Some personal trainers use outdoor activities as a form of small group personal training.

13. Wellness coaching. Wellness coaching took the biggest jump from last year’s survey when it was listed at no. 17 and has been in the top 20 since 2010. Wellness coaching integrates behavioral change science into health promotion, disease prevention, and rehabilitation programs. Wellness coaching often uses a one-on-one approach similar to a personal trainer, with the coach providing support, guidance, and encouragement. The wellness coach focuses on the client’s values, needs, vision, and goals. According to the 2015 trends survey (and results from past surveys), it appears as though some personal trainers and other health and fitness professionals are now adopting wellness coaching and its principled techniques of behavior change.

14. Circuit training. Circuit training appeared in 2013 (no. 18) for the first time in the top 20 trends and now occupies the no. 14 position, up from no. 15 in last year’s survey. Some respondents pointed out that circuit training is similar to high-intensity interval training but at a much lower intensity. Circuit training is a group of 6 to 10 exercises that are completed one after another and in a predetermined sequence. Each exercise is performed for a specified number of repetitions or for a set period before having a quick rest and moving on to the next exercise.

15. Core training. Core training stresses strength and conditioning of the stabilizing muscles of the abdomen, thorax, and back. It typically includes exercises of the hips, lower back, and abdomen, all of which provide support for the spine and thorax. Exercising the core muscles improves overall stability of the trunk and transfers that to the extremities, enabling the individual to meet the demands of activities of daily living and for the performance of various sports that require strength, speed, and agility. Core training often uses stabilizing devises such as exercise balls, BOSU balls, wobble boards, and foam rollers. From 2007 to 2010, core training was in the top 5 of the fitness trends. Since 2010, it has been dropping to now occupy the 15th spot in 2015.

16. Sport-specific training. Falling from a top 10 spot (no. 8) in 2010, sport-specific training dropped to no. 16 for 2011 and no. 17 for 2012, dropped out of the top 20 in 2013, and reappeared as no. 18 in 2014. For 2015, sport-specific training ranked no. 16. This trend incorporates sport-specific training for sports such as baseball and tennis, designed especially for young athletes. For example, a high school athlete might join a commercial or community-based fitness organization to help develop skills during the off-season and to increase strength and endurance specific to that sport, something like functional fitness for sport performance. Breaking into the top 10 for the first time in the survey in 2009 (no. 9), sport-specific training jumped from no. 13 in 2008 after falling from no. 11 in 2007. This is an interesting trend for the health and fitness industry to watch over the next few years because of the fall to no. 17 for 2012 from its relative popularity in 2010 and then rebounding a bit in 2014 and again for 2015. Sport-specific training possibly could attract a new market or underserved market to commercial and community clubs as well as offer a different kind of service that could lead to increased revenues.
17. Children and exercise for the treatment/prevention of obesity. Demonstrating the biggest decrease in this year’s survey, dropping from the top 5 in every survey between 2007 and 2013 and appearing at no. 11 in 2014 is exercise programs specifically aimed at children and weight loss. Childhood and adolescent obesity continues to be a major health issue in most developed and developing nations and is important because of its association with other medical issues such as diabetes and hypertension. As public school systems continue to face the challenge of cutting programs such as physical education and recess to spend more time preparing for standardized testing, programs for youth is a potential new market for commercial and community-based organizations.

18. Outcome measurements. Outcomes measures as a trend has not appeared in the top 20 for the past few years but reappeared in 2013 at no. 17 and no. 16 in 2014. A trend that addresses accountability, these are efforts to define and track outcomes to prove that a selected program actually works. Measurements are necessary to determine the benefits of health and fitness programs in disease management and to document success in changing negative lifestyle habits. The proliferation of new technology has aided in data collection to support these efforts. Accountability to owners and operators of health and fitness facilities provides important metrics to determine if new programs are cost-effective and if old programs are actually working.

19. Worker incentive programs. Appearing for the first time in the survey’s top 20 in 2011, worker incentive programs remained in the top 20 for 2012, 2013, and 2014. This is a trend that creates incentive programs to stimulate positive healthy behavior change as part of employer-based health promotion programming and health care benefits. Worker incentive programs are associated with the trend to provide worksite health promotion programs in an attempt to reduce health care costs. This trend represents a potential resurgence of corporate health promotion programs as a result of rising health care costs experienced by both small and large companies and corporations. For more information about worksite health promotion programs, visit http://www.acsm-iawhp.org, the International Association for Worksite Health Promotion, an affiliate society of the American College of Sports Medicine.

20. Boot camp. After first appearing in the 2008 survey at no. 26, boot camp was no. 23 in 2009, no. 16 in 2010, and no. 8 in 2011, but fell to no. 13 in 2012 and no. 16 for 2013. In 2014, boot camp was no. 20 and remains in that spot for 2015. Boot camp typically is a high-intensity structured activity patterned after military-style training. Boot camp includes cardiovascular, strength, endurance, and flexibility drills and usually involves both indoor and outdoor exercises typically led by an enthusiastic instructor. Boot camps also can combine sports-type drills and calisthenics. Because of its climb in the survey rankings from 2008 to 2011, with a decrease in the trend analysis the past few years, it will be interesting to see if boot camp programs continue as a trend in the fitness industry into the future.

WHAT’S OUT FOR 2015?
Dropping out of the top 20 for 2014 was Zumba®, and it continues to drop as a trend this year, occupying no. 34 of the 39 potential trends in the survey. Typically, Zumba® combines Latin rhythms with interval-type exercise and resistance training and first appeared on the list of potential trends in 2010 and ranked no. 31 of 37 potential trends; in 2011, it was ranked no. 24 out of a possible 31 choices. In 2012, it jumped into the top 10 (no. 9) and then fell to no. 12 in 2013 and no. 28 in 2014. It appears as though the popularity of Zumba®, which was growing with a rapid escalation between 2010 and 2013, can now be called a fad and not a trend. Falling out of the top 20 fitness trends in 2013 was indoor cycling, sport-specific training, and physician referrals. Indoor cycling was no. 16 in the survey for 2012, dropped out of the top 20 in 2012, and stayed out of the top 20 in 2014 and 2015. Jumping from no. 17 in 2010 and rounding out the top 10 for 2011 was physician referrals. In the 2012 survey, physician referrals fell to no. 20 and out of the top 20 trends in 2013. For 2014, physician referrals remained out of the top 20 and, in 2015, it ranked no. 24. Of the 39 possible trends in this year’s survey, mixed martial arts, online training, unmonitored fitness facilities, medical ball slamming, and Bowka occupied the bottom of the list. It is always interesting to see what fell out of the top 20 list on this survey for the next year and what seems to be supported by this year’s survey.

SUMMARY
Consistent with the previous nine ACSM worldwide surveys, some new trends from last year were embraced (e.g., body weight training and high-intensity interval training), others were once again supported (e.g., educated and certified health fitness professionals), and still others failed to make the top 20 trends (Pilates, indoor cycling, stability ball, mixed martial arts, online training, pregnancy/postnatal classes, water workouts, unmonitored fitness facilities, medicine ball slamming, and Bowka). Trends have been defined as a general development that takes some time, and then stays for a period (usually described as a behavior change), whereas a fad comes and goes. In the top 10 fitness trends for 2015, all have been on the list in previous years. Taking over the top spot from high-intensity interval training is body weight training. It will be very interesting to watch body weight training and high-intensity interval training during the next year to see if these are truly trends or fads. Pilates, indoor cycling, balance training, and use of the stability ball continue to exist in the health and fitness industry but with not as much popularity according to the ACSM trends survey.

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises retreats, fitness holidays and sports holidays in Barcelona. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.

Pilates Services in the UK


Pilates Rehab Road to Recovery Image

www.pilatesrehab.co.uk

Calling all Level 3 and above Pilates Teachers!

As the CEO of Pilates Rehab Limited, I am looking to expand our network of Pilates teachers throughout the UK by adding a selected number of teachers and studios to our register, and I would like to invite you to apply.

As you may already know, Pilates Rehab Limited is a UK-wide business which operates a register of Pilates teachers to whom we pass work obtained from a variety of sources. The nature of the work is probably very similar to the type of work you do now. It is not seriously injured clients, more commonly it is people with minor postural issues or clients who are rehabilitating after minor injury or operation; the type of clients that you probably have already. Our clients are usually treated in their homes, and we give you the chance to specify to us exactly which geographical locations you are willing to work in, so you do not have to travel far any further than you want to.

I would like to stress that you can accept or refuse as many clients as you wish. You are not obligated to accept clients, so if you currently have capacity for one extra client a week, or 10, it is entirely your choice. Also, there is no cost to you to join our register, it is totally free.

As one of our representatives in your area, we will give you new local clients, with an agreed number of private sessions. You will not need to carry out any advertising, as we do all that. We simply provide you with new clients, who you are free to accept or refuse. If you accept, you arrange mutually convenient times with the client for their sessions to take place. The work is subject to some easy to achieve operational service standards. These service standards are necessary, so we can show the people who instruct us that we are professional in the way we carry out our business.

The benefits to you as an individual teacher include:

1. New clients provided to you in a location that you specify, with no marketing or cost to you.
2. A guaranteed fee per session.
3. Freedom for you to accept as much or as little work as you want to.
4. Freedom to arrange sessions at a time and location convenient to you and the Client, subject to our service standards.
5. Access to our community of Pilates Teachers to share ideas and knowledge.

If you are a studio owner, there are many other ways you can benefit from working with us:

1. You can be an agent and use one or all of your qualifying registered Pilates Teachers.
2. We may hire your studio to run workshops and training seminars for our practitioners.
3. We may offer you the possibility of becoming our regional representative, teaching and running workshops and seminars.
4. Your studio may be used by our clients as a venue for their Pilates sessions.
5. We work with local clients to organise new group sessions that may take place at your studio.

Often new teachers ask “where’s the catch, this seems too good to be true?”. There is no catch, simply a great chance for you to earn more money.

If you would like to be considered for our team and make Pilates more accessible to the people who really need it, then please click on www.pilatesrehab.co.uk/pilates-teachers.html and complete a Teacher Application Form.

You may have questions, so please contact me if you would like to discuss matters further. My personal mobile number is 07947 650809.

Thank you for your time. I look forward to hearing from you.

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises retreats, fitness holidays and sports holidays in Barcelona. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.

 

Cindy Crawford: Pilates and self-image

Cindy Crawford Chris Hunt Pilates

Cindy Crawford: Pilates and self-image

www.barcelonabienestar.com

An article about Pilates, one of the most famous models to ever walk the planet and self-image. Surely this is a contradiction?

It’s Friday so I have that Celebrity feeling again, my compromise after a week of serious blogs. I was very pleased by the response to my blog ealier this week about Pilates for men. But it’s Friday now….

I have explained before that I am not obsessed with celebrity. I have never bought Hello Magazine. What I am obsessed with is Pilates. And whilst not every one agrees, it’s my opinion that if someone starts Pilates because their friend, neighbour, sporting hero or favourite celebrity does Pilates, then why not?

I’ve had comments about glamorising Pilates, about how privileged celebrities are, about creating false hope, even about living on a different planet… But I am sure that I live on planet Earth (most of the time) and so whilst I always respect everyone’s opinion, it is my humble opinion that these people are missing the point of my posts and they are taking everything a little too seriously. All I am doing is raising the awareness of Pilates. If you do not or can not understand that, then I am sorry for wasting your time and please do not read my blog today! 🙂

So back to Cindy.  She recently said her age-defying beauty secrets include getting enough sleep, a sensible low carb diet and regular workouts that include yoga and Pilates. She also said not smoking, taking good care of her skin and being happy have kept her young-looking at 48 years old.

“I eat right and I exercise and I drink water. I try to get enough sleep. True beauty is the energy you give out, and that comes through being happy.”

Crawford is a long-time fitness fanatic and works out three to four days a week, combining cardio exercise, weight lifting, yoga, hiking, biking and of course Pilates. She mixes up her exercise routine to keep from getting bored and to make sure she works her entire body.

Despite being hailed for her stunning beauty, Crawford admits she has struggled with body image because she was always bigger than other models during her heyday. As she approaches her 50th birthday, Cindy said she hopes to come to terms with her body.

Unlike many celebrities, Cindy admits to having undergone a few cosmetic procedures (including Botox), but she says that said consistent exercise, eating well and having a positive attitude are critical for successful aging and true happiness. “If you’re happy in your life and you’re doing work that you like, that comes across.” she said.

Many might find it surprising that she struggles with self-image. But of course everything is relative. Whilst many might envy her beauty and see only their own faults, Cindy is no different. Many of my clients who come to Barcelona for fitness or sport holidays struggle with their self-esteem when to the outside world they “look” super confident.

So what exactly is self-image? Well, it’s the personal view (or mental picture), that we have of ourselves. Self-image is an internal dictionary that describes the characteristics of the self, including intelligent, beautiful, ugly, talented, selfish, kind, etc. These characteristics form a collective representation of our assets and liabilities as we see them.

Our self-image is a product of learning. Early childhood influences, such as parents and teachers can significantly influence our self-image. They are mirrors (ask Justin Timberlake) reflecting back to us an image of ourselves. Our experiences with others such as teachers, friends, and family add to the image in the mirror. Relationships reinforce what we think and feel about ourselves. The image we see in the mirror may be a real or distorted view of who we really are. Based on this view, we develop either a positive or a negative self-image. The strengths and weaknesses we have internalized affect how we act today. We continually take in information and evaluate ourselves in multiple domains such as physical appearance (How do I look?), performance (How am I doing?), and relationships (How important am I?). With a positive self-image, we recognize and own our assets and potentials while being realistic about our liabilities and limitations. With a negative self-image, we focus on our faults and weaknesses, distorting failure and imperfections.

Self-image is important because how we think about ourselves affects how we feel about ourselves and how we interact with others and the world around us. . A positive self-image can enhance our physical, mental, social, emotional, and spiritual well-being. Conversely, a negative self-image can decrease our satisfaction and ability to function in these areas.

So how can we create a positive self-image? The good news is that self-image is not permanently fixed (but it not always easy to change). Part of our self-image is dynamic and changing. We can learn to develop a healthier and more accurate view of ourselves, thus challenging the distortions in the mirror. Self-image change is a process occurring over a lifetime. A healthy self-image starts with learning to accept and love ourselves. It also means being accepted and loved by others.

Body-image is part of self-image. Our body-image includes more than what we look like or how others see us. It also refers to how we think, feel, and react to our own self-perceived physical attributes. Body-image development is affected by cultural images and the influence of family, peers, and others. A positive body-image contributes to enhanced psychological adjustment (less depression, positive self worth, life satisfaction, less interpersonal anxiety, fewer eating disorders).

Distortions in our thinking contribute to a negative body-image. Again, body image is not fixed. Our body experiences change as we grow older, and each stage in our life is associated with body-image markers. Maintaining a positive body-image is a lifelong process. Changing negative body-image means more than changing our body. It means changing how we think, feel, and react to our body.

So back to Pilates. As teachers, we all know what an amazing physical and psychological effect Pilates can have on our clients and their own self-image. As much of the evidence to support the claims we make as Pilates professionals is anecdotal, I like a good scientific study. In May 2008 a study in Portugal tried to prove this. The objective of this study was to determine the effect of Pilates-based mat exercises on life satisfaction, perception of appreciation by other people, perception of physical appearance, perception of functionality, total physical self-concept, and perception of health status in healthy women. A trial was conducted in Evora, Portugal, in which 62 healthy adult women were randomized to a Pilates-based experimental mat group or a control group. Experimental group participants performed mat Pilates twice per week, 60-minutes per session. The study concluded that life satisfaction, perception of appreciation by other people, perception of physical appearance, perception of functionality, total physical self-concept and perception of health status may improve after 6 months of Pilates-based mat exercise.

But we knew that already. Today I am asking you to please share your stories of clients whose lives were improved by Pilates, not so much physically, but mentally.

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises retreats, fitness holidays and sports holidays in Barcelona. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.

 

 

Pilates for Men? Ex-England football captain Steven Gerrard says yes!


Pilates Steven-Gerrard

www.chrishuntpilates.com

Pilates for Men? Ex-England football captain Steven Gerrard says yes!

I have not written a post about Pilates and men for a while (to read my previous articles please search for “men” using the search bar on the left), so I was very happy to read this weekend that Steven Gerrard, the current Liverpool Football Club Captain and until recently England Captain does Pilates regularly to keep himself in shape.

If you are a regular reader of my blog then you will know that I do everything I can to promote Pilates for men because as we all know, there are still not enough men doing Pilates regularly. There is of course no good reason why this is the case, so anything that might encourage men to take up Pilates is in my opinion worth writing about and worth sharing. A top footballer is therefore a good subject to write about and to tell clients about.

I have people come to Barcelona from all over the world for my Barcelona Bienestar fitness and sports holidays, and a good proportion of these are men who want to improve their performance, so the word is getting out there.

At 34, Gerrard is considered to be a veteran footballer and even now doubts are being raised as to how many more seasons he might have at the highest level. He explains that having the correct fitness routine is ‘key’ to him being able to perform each week.

“If I am playing Saturday to Saturday, managing my workload during the week is key. When I’m training off the pitch I normally do three weight sessions each day to improve my upper-body strength and one working on my lower body to improve leg strength. I also do two core or Pilates sessions to increase my flexibility. On the pitch I train for an hour and a half each day. That includes drills, ball-work, cardio and a lot of running.”

Once again a varied training routine that includes Pilates is the best solution.

Chris is an international Pilates and functional training presenter and educator based in London and Barcelona, Spain. He is the creator of Pilates EVO©, bodyFUNC©, and CEO of Pilates Rehab Limited and Sport Core Strength.  He also created Pilates Carnival and Fitness Carnival, conventions where all profits go to local children’s charities. He organises fitness holidays and sports holidays in Barcelona, as well as retreats. For more information about training with Chris in Barcelona, please click on Barcelona Bienestar. To learn more about Chris, please read Just who is Chris Hunt anyway? You can also subscribe by completing the form on the this BLOG to receive articles and special offers straight to your inbox.

Chris pays all profits made from this BLOG to his charity partners. More details can be found by clicking on www.chrishuntwellness.com and selecting the “charity partners” tab.